Brand Coordinator

Summary: We thrive on connecting people to the things that matter most by delivering an unmatched customer experience, investing in our associates, and creating value for our shareholders.
This is a fast-paced organization rooted in celebration, excellence, respect, trust, communication, and family.
Working here requires an open mind, collaboration, and willingness to learn.
The Brand Coordinator will act as the internal day-to-day contact and support for tasks related to workflow and process for all brand projects.
They will also act as the voice, create content, and assist with DOCOMO PACIFIC’s social media platforms to include Facebook, Instagram, Twitter, and Linked-In accounts.
In addition, the brand coordinator will update the EBU website using the Hubspot Customer Relationship Management (CRM) System.
Over any given week this role will develop, deliver, and support a range of initiatives to improve the use of marketing collateral and design across DOCOMO PACIFIC.
The primary focus of the brand coordinator is to enhance the visibility, image, and public relations efforts of DOCOMO PACIFIC.
ESSENTIAL DUTIES AND RESPONSIBILITIES: Create customer, segment and sales specific communications content to support marketing campaigns, basic print, and social media assets.
Place digital media ads according to the campaign’s media plan.
Create captions and social media posts according to the media plan.
Prepare Guam and CNMI advertising and analytics report on a recurring basis.
Work with external agency to coordinate creation of Inbound Marketing content for the EBU website’s resource center to include blogs, eBooks, white papers, newsletters, and others as needed.
Update content on EBU’s website using the HubSpot CRM.
Create sales enablement tools leveraging HubSpot and other communication channels in collaboration with the EBU sales team to increase activation, customer education, and sales process efficiency.
Implement and manage the creative briefing process.
Develop benefit-led consumer communications.
Negotiate and manage logistics with external creative partners.
Coordinate brand and communications activities and reports on Google and HubSpot Analyze market trends and develop targeted social promotions based on insights.
Analyze key competitor activity; strategy, design and media usage and investigate media consumption and consumer behavior applicable to our business’s brands and target audiences.
Ensure all communications and advertising across Guam and CNMI is on brand according to brand guidelines and visual ID.
Promote efficiency and profitability at all times by continually improving processes to increase the speed and quality of work produced.
Work with the Guam Brand Manager to develop and deliver successful communication deliverables and marketing assets.
Work with the Guam Brand Manager on managing annual EBU budget.
Other marketing responsibilities as needed.
COMPETENCY: To perform the job successfully, an individual should demonstrate the following competencies: Design – Demonstrates attention to detail and strives for excellence Problem Solving – Identifies and resolves problems in a timely manner Interpersonal Skills – Brings energy and passion to work and always aim to be respectful and communicate openly with team members and other departments Written Communication – Able to read, write, and interpret written information while being reliable and transparent Safety and Security – Observes safety and security procedures; determines appropriate action beyond guidelines; reports potentially unsafe conditions; uses equipment and materials properly QUALIFICATIONS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.
The requirements listed below are representative of the knowledge, skill, and/or ability required.
Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
NECESSARY SKILLS: Well-developed customer service focus with excellent communication skills, both written and oral Exceptional organization and planning skills that contributes to effective and efficient project execution Exceptional writing skills, including perfect spelling and grammar, an innate ability to convey (and evolve) our “voice” and the ability to incorporate feedback with an attention to detail Basic graphic design skills (basic knowledge of Canva or Adobe Creative Cloud, etc.
) Customer Relationship Management (CRM) software knowledge desired but not necessary.
Must have the aptitude to learn new software Basic skills and experience planning and buying digital media (Google search and Google display network, Facebook, Instagram, YouTube, retargeting and SEM) Strong communication and interpersonal skills with the capacity to manage relationships with multiple stakeholders (internal and external) High attention to detail, organized and the ability to multi-task under pressure and work on a number of campaigns simultaneously Ability to problem solve that contributes to productive and creative outcomes Demonstrates time management skills, including the ability to prioritize tasks and to meet deadlines Passion, dedication and commitment to marketing and communications with a great attitude that embraces a positive work culture and a healthy work ethic NECESSARY TRAITS: Optimistic, organized, and takes initiative Ability to work well with a diverse group of individuals Understands role within team but remains flexible Ability to work under pressure but maintain a calm and approachable demeanor Must be a self-motivated individual that is empowered to make decisions as required EDUCATION AND/ EXPERIENCE: High School Diploma or GED required Bachelor's degree in marketing, communications, business administration or commensurate experience.
COMMUNICATION SKILLS: Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals Ability to write routine reports and correspondence Ability to speak effectively before groups of employees of the organization Ability to converse professionally and with empathy with an emphasis on owning and solving issues whilst building excellent rapport WORK SCHEDULE: This position is a standard full-time role and during select times individual will be asked to work a flexible schedule based on department and company needs.
PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to use hands to finger, handle, or feel objects, tools, or controls; reach with hands and arms; talk, hear, stand, walk, and sit.
The employee is occasionally required to crouch, kneel, balance, bend/stoop, climb, push/pull objects and drive.
The employee must be able to lift up to 25 pounds regularly and up to 50 pounds occasionally.
Specific vision abilities required by this job include close vision, color vision, distance vision, peripheral vision, depth perception, and the ability to adjust focus.
DOCOMO PACIFIC is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.